All case studies
agileful Client
Thalox
ML product for marketing managers — HubSpot add-on using engagement scoring to predict behavior, automate segmentation, and personalize messaging.
Complexity
High
Automation depth
Advanced
Engagement
agileful Client
The challenge
Operational teams were stuck managing repetitive, error-prone work across disconnected tools.
Our approach
- Mapped the end-to-end workflow with the client team and identified the highest-leverage automation points.
- Built around ML / Scoring, HubSpot, Segmentation with production-grade integrations.
- Shipped iteratively with the client, measuring impact at every milestone.
Outcome
Advanced automation across the core workflow with clear time savings and improved data quality.
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